Reach out

We define stronger brands for

Private Equity.

Portfolio Companies deserve more attention.

Branding increases Private Equity & Venture Capital valuations.

Our work results in stand-out branding for you and your
portfolio companies. We know what makes a business
unique and how to express its singularity across
wide-ranging brand experiences.
Let the spark of new brand energy reinvigorate your
company from launch through increased valuation.

Private Equity & Venture Capital Branding

We love what we do and you will enjoy the process.


Brand Differentiation

Private equity firms often invest in companies that are operating in highly competitive industries. Too often, a company’s look-and-feel and messaging is outdated and overlooked as a priority during mergers and acquisitions. Making sure that a brand is updated and relevant provides an opportunity for these companies to stand out from their competitors and differentiate themselves based on their unique value proposition. With the help of a private equity marketing agency, differentiation can allow the company capture market share and increase its revenue.


Increased Valuations

No one wants to judge a book by its cover, but the truth is, we all react to the first thing we see. For private equity firms and their portfolio companies, their look-and-feel and top-line messaging often establishes their target audience’s first impression. Companies that look great and express clear, meaningful messages often experience increased valuations. A strong brand can make a company more attractive to potential buyers or investors. Private equity firms can leverage private equity marketing strategy to increase the value of their portfolio companies, ultimately driving higher returns on their investments.


Audience Awareness

Updating a brand also increases awareness of that brand and places it “top of mind.” By establishing and communicating a strong brand identity, companies can create an emotional connection with their customers—one that feels updated will stand out and may generate conversation and “buzz” among the people it is trying to reach. This change in perception can drive revenue growth and increase a company’s value. Consistent, authentic branding can help private equity firms and their portfolio companies increase their reach, influence thought leaders, and move buyers and other stakeholders into action.


Easier Market Entry

Branding can also make it easier for companies to enter new markets. A strong brand can help establish credibility and trust with potential customers in new markets. This can make it easier for the company to gain a foothold in the market and drive revenue growth.

Marc, simply put, we gave you an $80M company and you made it look like a $120M company!

—Private Equity Managing Director

Imagine the possibilities.

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Branding helps Private Equity firms transform acquisition turbulence into power."

—Marc Rust, Founder & CEO

We're CQC

Based in Boston, Available Worldwide.

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